Google’s smart watch division is in for a ride as reports coming in show that the once glorious idea by the tech giant is facing a uncertain future.
In February this year, Google’s smart watch boss David Singleton, according to Business Insider wasn’t sure about the direction of its smart watch division.
David had envisioned a future in which ubiquitous smart watches would monitor your health, control your world, help you communicate with friends – even give you “powers” you don’t have today.
But 11 months down the line, the future of Google’s smart watch vision looks uncertain and may not be what the people need right now.
Motorola, a key player in the market of smart watches with their Moto 360 watch brand just put the division on hold and this affects Google as well.
The company does not “see enough pull in the market to put [a new smartwatch] out at this time
The same goes for Huawei and LG, who haven’t released new devices in 2016 and with rumors stating that Samsung is ditching the platform and has its alternative smart-watch operating system, Tizen.
The company does not “see enough pull in the market to put [a new smartwatch] out at this time,: head of product development Shakil Barkat said. “Wearables do not have broad enough appeal for us to continue to build on it year after year.”
Well, there you have it ladies and gentlemen. The smart watch era may be in for a shock as Google waits for an opportunity to pull the plug. Hopefully we may see a change in drive come the next 6 months.
Author: Allan Bangirana
Allan Bangirana is a freelance writer for Newslibre & Spur Magazine. He is passionate about tech, games and occasionally writes about entertainment, lifestyle and so much more.